Promotional Materials make all the difference
- Increase visibility of the brand
- Connects you to new customers
- Helps establish a relationship with your customers
- Effective way of communicating your product, services, their benefits, offers & discounts to your customer
- Helps in increasing your sales
Types of promotional materials you need:
- Handbills
- Quick – Read Handouts
- Easy to distribute
- Cost Effective
- Gives great Response
- Proven method to translate into sales
2. Brochures: Detailed document showcasing product specific information
3. Booklets: A guide providing in – depth information about our products and offerings
4. Banners: Eye-catching, large-format displays ideal for promotions of activities like camps or highlighting focus products.
5. Posters or Boards: Visually appealing display for effective product promotion
6. WhatsApp messages: The in demand tool of promotion to circulate direct and personal messages through the most used app in the country.
7. Videos: Short and engaging videos to generate awareness about the product.
8 Social Media Posts: Interested content shared on platforms like Facebook, Instagram, and Twitter to reach a broad audience
9. Branding Items: Promotional merchandise, like pens or keychains, that enhance brand recall
Ideal Channels of Distribution
Handbills:
- Through Newspapers/ Magazines
- Through Medical Shops
- Through – associated Doctors, Laboratories, Diagnostic centers, Hospitals
- Through Shops and Supermarkets
- In Housing Societies
- Brochures and booklets can be circulated in Doctor’s clinics, Labs, Hospitals. Posters can be displayed near the entrance, reception or collection area in these locations too.
- Banners: Put them up in Societies, corporates, public places & high traffic areas like malls and gardens), yoga centers, gyms, spas , other health centers with permission
- WhatsApp messages & Videos can be circulated in housing society groups, corporate companies, groups of Doctors or Healthcare professionals and to direct loyal customers
- Branding items:
Distributing branding items that are in day to day use provides frequent exposure to the brand and creates a strong brand recall.
- Pen
- Umbrella
- Keychain
- Cap
- Laptop Bag
- Tissue Paper
- Helmet
- Monsoon Mobile Cover
- Carry Bag
- Winter Jacket
- Raincoat
- Aarogyam Camp Umbrella
- Aarogyam Camp Canopy
- Rain Cover for Back Pack
Finally , always remember:
Awareness = Sales
Buzz = Bucks
Investing in promotional materials is an investment in your brand’s future, sales and growth.
FAQs:
- How do I order promotional material?
Go to your Thyronxt -> Log In -> Select ‘Logistics’ -> Material Orders
You can order all required promotional and operational material from here.
Video link: https://drive.google.com/drive/folders/1dEwH4R7L15eeNlg-MhkG9ipNL6XcocxS
- Where can I check the status of my orders once placed?
Go to your Thyronxt -> Log In -> Select ‘Logistics’ -> Order Status or go to Track and Debit details to check the status of the orders placed by you.
- Where can I find the handbills to circulate for different tests and products?
Go to ThyroNxt -> Log In -> On the Search Bar type test / product, alternatively you can go to the Product Description Page,
On the right hand side you can view “Handbill/Artwork” download
Download the handbill, we always provide a blank space in the artwork under the Title “To Avail service” , Get your center details added in that space and circulate physical or digital copies.
- If I wish to create a customized promotional handbill , banner etc. will the company help me?
Yes, for all the packages , we have made handbills available and we encourage you to use those artworks, however in case you have any specific requirements or you are planning a huge camp activity, our Marketing team will help you get the customized artworks for the product of your choice. It is best to get the promotional materials designed from the company as we can help you with standardized designs and eye catching content that can help you communicate your product and offerings to the customer effectively.
- Will I get a print file of promotional materials in case I wish to personally print the artworks in bulk quantities?
Though you can order the printed handbills from the company at subsidized rates, we do provide open files to you for printing subject to approvals as a special case for specific mass scale promotions planned by you.
